— What I Do.
I’m a Creative Director, designer, and illustrator based in Halifax, Nova Scotia, with over 20 years of experience spanning digital media, UI/UX design, branding and identity, traditional and print media, as well as team leadership and mentoring.
Currently, I serve as an Associate Creative Director at St. Joseph Communications (Toronto), where I lead a remote team of multidisciplinary creatives to deliver high-impact campaigns for clients including CIBC, TD Bank, GMC/Chevrolet/Buick, Eastlink, and Canon Canada.
Since 2006, I’ve also operated Fogo Creative, my independent consultancy, where I’ve built lasting client relationships and strong collaborations with creative professionals across Halifax and beyond. I bring proven project management, time management, and client relations expertise—complemented by a deep passion for design and the arts.
At my core, I’m a storyteller. I help clients understand how purposeful, strategic creative direction can drive both immediate engagement and long-term business growth.
Happy Clients
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24 Carrots Bakery • Acadia University • Accounting Coach • Agricola Street Brasserie • Capital Health • cargocabbie.com • Concordia University • Co-Work Architecture • Design 360 Inc. • Dalhousie University • Discovery Centre • Discover Halifax • Domus Realty • Eileanan Breagha Vineyards • FIX.com • Fox Harb’r Resort • Halifax Pride • Indochine Banh Mi • Launch Party • Little Oak • McGill University • Mount Allison University • National Energy Board • Neptune Theatre • NE Business Association • Nova Scotia Youth Orchestra • NSCAD University • NS SPCA • Olshan Foundation Services • Oui 98.5 Radio • Prosper Canada • QEII Health Sciences Centre • RCR Hospitality Group • Screen Nova Scotia • Southwest Properties • St. Fx University • St. Mary’s University • Thunder Bay Symphony Orchestra • William Nycum + Associates
~ Exhibition Design
Give us space to gather and we will make special things to share.
I had the honour of being invited to lead the exhibition design for Tukien (Awaken) by Nelson White, and Family Patternsby Letitia Fraser and Darcie LeBlanc, presented at the main gallery of the Art Gallery of Nova Scotia.
This was an intentionally quiet and collaborative process. I listened—closely—to the Gallery team, the artists, and the work itself. My role was to uncover and express the unifying themes across these powerful exhibitions, translating them into a cohesive visual identity. The final design was both sensitive and resonant, helping amplify the stories within the art while respecting each artist’s unique voice.
— Case Study 01.
Helping the Art Gallery of Nova Scotia stay visible during a transitional time.
Creating emotive ideas, campaigns, and products that help shift perspectives in an awakening social climate helps open minds, shape new behaviours, engage our community and spark change.
— Case Study 02.
Attracting, building and fostering stronger relationships with the Symphony.
By developing a welcoming identity and colourful brand, Symphony Nova Scotia has seen a big boost in personality with ticket sales to match.
— Testimonial 01
“Jody’s work with us demonstrates a deep understanding of our outreach goals, our diverse community, and the ongoing need within a not-for-profit organization to balance accessibility, accuracy, and cost. He is consistently able to take a vision and turn it into a reality that connects with community members and partners across cultural and demographic lines. Since he began working with us in 2005, his work has helped contribute to our ticket sales increasing by double, and our subscriptions sales increasing by almost 70%.”
~ Heidi MacPhee, Symphony Nova Scotia
— Testimonial 02
“Jody is exceptionally collaborative, a clear communicator, organized and consistent. He has established himself as a valued contributor in many of our projects, with work that requires high levels of creativity, strong technical skills and deft management of challenging deadlines. When we refer Jody to our own clients we feel confident that their requests and communications will be addressed professionally, in a timely manner and with consistent quality.”
~ Melissa Cummings, D360 Inc.
— Testimonial 03
“Jody isn’t a typical Creative Director – he’s approachable, nimble, flexible, big-picture thinking, team oriented, and human. As my colleague on the agency floor, I could always trust Jody to be thinking about the client, our team, the agency and the objectives we outlined. He was never a silo – always a partner. That’s what makes Jody different – he’s in it for the team and not for himself and his cross-functional awareness meant that he was a trusted advisor and someone that understood the business goes beyond the art.”
~ Paul Bailey, Former Director of Client Services, Twistbits by Trampoline